Crayola to Host ‘Imagination in Action’ in Late January

Crayola will host “Imagination in Action,” one of its biggest celebrations of the year, from late January through early February.

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The weeklong virtual event is designed to inspire and engage through:

  • Celebrity appearances

  • Hands-on activity videos

  • Downloadable creative resources

  • Daily giveaways

  • An online gallery to showcase student artwork

Sessions

The event will hold one session per day for all seven days. The sessions include:

  • Life Lessons (with actor Matthew McConaughey and illustrator Renee Kurilla): Monday, January 27

  • Change & Collaboration (with actor Henry Winkler, author Lin Oliver, and illustrator Dan Santat): Tuesday, January 28

  • Abstract Thinking (with children’s author, illustrator, and artist Mo Willems): Wednesday, January 29

  • Confidence Soars (with author and actor Phillipa Soo, author Maris Pasquale Doran, and illustrator Qin Leng): Thursday, January 30

  • Flows Like Water (with author and U.S. Poet Laureate Ada Limon, illustrator Peter Sis and NASA scientists): Friday, January 31

  • Bee-Lieve in Your Future (with author and entrepreneur Mikaila Ulmer): Saturday, February 1

  • Conquer Fears (with author and actor Max Greenfield and illustrator James Serafino)

Registration for the event is now open.