Any Time is 3Ts Time: New Parent Resource

Any Time is 3Ts Time is a nationwide multimedia campaign, supported by PNC Grow Up Great®, that fosters knowledge and builds actionable skills that enable parents to promote their children’s foundational brain development. At the core is the 3Ts—Tune In, Talk More, and Take Turns—a simple, yet powerful tool that equips parents to make the most of everyday interactions with their young children. These evidence-based strategies help parents develop their children’s intellectual and educational potential.

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Any Time is 3Ts Time aims to create broad awareness of foundational brain development across communities and a deep knowledge shift within parents in order to help all children succeed. It includes online, print, and in-person resources that help caregivers support their young children’s brain development, particularly in the first three years of life.

Research shows that the way parents talk and interact with their child and how much has a big impact on children’s success in school and life. This simple tool helps parents optimize the power of language in everyday moments.

Additional information about Any Time is 3Ts Time and registration can be found on the Any Time is 3Ts Time website.